Happy rug launch day!
It’s been almost two years since we launched our first batch of rugs with Loloi and we’ve been working nonstop to continue to create rugs with Loloi! We couldn’t be more excited to release three more rug collections with Loloi for our fall collection TODAY! In addition to the Jules, Rosemarie, Alice, and Polly collections of the past… say hello to Chris, Francis, and Humphrey!
Earlier this year, we traveled to Grand Rapids to shoot all of the rugs in a beautiful home (designed by Jean Stoffer–her Honeycreek project if you’re interested!). It was such a treat to visit her in Grand Rapids Michigan and finally see all of our rugs in full size and in person.
Each of these rug collections add so much to our catalog with Loloi. For these, I really wanted to add some plaids, stripes and our signature diamonds in a fresh way. It’s sophisticated and distinguished, but can totally be used in a kids’ bedroom as well! Sizes go all the way up to 11′-6″ x 15′ and you know I preach about getting the right rug size!
I think some introductions are in order!
The Chris Collection: Named for its versatility. The Chris can go anywhere and do anything. It’s quiet, but distinguished. Can tie a whole room together without needing a ton of attention. Kind of like my Chris. ;) It’s a fresh take on the classic stripe, with a soft color palette and neutral background.
Quality-wise, the Chris collection along with the Francis are hand-tufted, 100% wool which means they’re our highest-quality rugs yet! A wool rug can last you a lifetime because they’re also the most durable and stain resistant! The medium-height pile and neutral colorways are going to bring so much comfort to any space in your home!
A hallway without a runner is just a missed opportunity! The Chris collection comes in 6 different colors and patterns and come in a variety of sizes!
4. Ivory / Clay
The Francis Collection: Growing up, my favorite book was Bread and Jam for Frances. I think I claimed it originally because it was dedicated “to Julia”, but I still own a copy today and I still eat around my plate until it all comes out even. I decided to go for Francis, the English version of Frances, and this collection can transform any room into a show stopper. Trust.
Obviously inspired by the diamond and grid tile patterns I can’t stay away from, this collection will be your best friend if you want some drama in your home.
Along with the Chris collection, the Francis collection is hand-tufted of 100% wool! These rugs are more of an investment for your home, but they will stand the test of time. A nice medium pile to go in any room!
Something that I love about the Francis collection is that you can go big and bold with the high contrast beige and charcoal, or soften your space with the natural/pebble. No your preference, you can’t go wrong with Francis. I mean, just look at all that texture!
Again, there’s 6 colorways in the Francis and many sizes to choose from.
5. Silver / Sky
Lastly, The Humphrey Collection: It’s masculine and sophisticated and proper! Humphrey can be traditional and classic, or playful and spritely. It’s really the best of both worlds. This collection is plaids and stripes and colors and creams. Just a few of my favorite things.
These Humphrey rugs are soooo soft thanks to Loloi’s CloudPile construction. I could sit on this rug with my kids and play board games all day, or even take a little nap. It’s that soft. The plush and low-maintenance pile height is going to make these rugs ideal for living rooms, bedrooms, or any high-traffic area.
Humphrey comes in four incredible colorways.
3. Plum / Multi
To pair with all our rugs, we have some new pillows for you as well! This collection of plaids are perfect for mixing and matching throughout your home, and best of all… they’re reversible! It’s like getting two pillows for the price of one. They’ll look great year round, but I’m thinking they’ll be especially lovely incorporated into your fall decor.
The Matilda pillows have the most sophisticated hand-drawn florals and I cannot get over these colors! So classy and feminine. There are three colorways and they all come with the insert!–which is kind of unheard of for a high quality pillow.
Here’s all of our new pillows!
4. Teddy Pillow
5. Linus Pillow
6. Ralph Pillow
We made these rugs for YOU and with YOU in mind. We wanted to bring comfortable, durable, stylish rugs to every home at every price point and we can’t thank Loloi enough for helping that dream become a reality. Thank you all for being here and for being so supportive. But, we’re dying to know–which is your favorite?!
We designed the Charly line of sofas, chairs, and ottomans with perfect proportions for comfort — with wide arms, a loungey depth, and stylish and practical lumbar pillows. Available in 70 kid-friendly, pet-friendly fabrics, this line was created with families in mind.
Our wood grain Shaker cabinet fronts were designed for busy, high-traffic homes like ours. Clad with durable textured thermofoils, this line is compatible with Sektion, Akurum, Godmorgon, and Besta cabinets from IKEA. It's the perfect, practical way to add the warmth of wood to all the rooms of your home.
We have teamed up with Loloi to create a line of rugs that are as affordable as they are beautiful. This collection houses a great mix of traditional and modern rugs, in cottage-y colorways, as well as vintage-inspired beauties that you’ll want to roll out in every room.
We partnered with Stuga on a line of hardwood floors — The Ingrid is really livable, and the color is very neutral. It doesn’t lean warm or cool, it’s that just right in-between. We have really loved putting it everywhere in our house. It’s the best jumping-off point for design, no matter your interior style. In addition to being beautiful, Ingrid is really durable — we have three kids, and we always have a home construction project going on. Ingrid stands up to it all.
Looking for our favorite things? A place to shop our home room by room, or just catch up on what Julia's wearing / loving right now? Browse the CLJ shop.
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We have a long-standing relationship with DIY, and love rolling our sleeves up and making it happen.
Even when you don’t want to rip down a wall, you can make that space in your home better. Right now.
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